Whittier

Cliche is a young hip clothing boutique for women located in Uptown Minneapolis. Cliche carries new and locally designed clothes that encourages a slight edge to your wardrobe. Cliche tries to stay forward on trend while maintaining a classic presence. Also, once a month there is a featured local artist's work on the walls. Cliche loves to offer unique or one of kind items and are therefore always looking for new artists and designers. Cliche has been a labor of love for co-owners (and husband and wife team) Joshua and Delayna Sundberg. Joshua grew up in Robbinsdale, Minnesota with a unique flair for pairing fashion with thrifty finds. He is also the one to be credited for dressing the mannequins in the store and window. Delayna Sundberg grew up in Minneapolis and has always appreciated and loved personal creativeness when it comes to clothing. She studies runway and her love for vintage fashion and movies is always visible within the store. Joshua works at the store most of the time and works closely with our local designers, while Delayna works full time as a loan processor, weekend store gal and store buyer. They appreciate all the generous support of the neighborhood and patrons of Cliche.